Naked, the artificial Intelligence-driven Car Insurance provider has grown its user base by an average of 20% a month since its launch one year ago and is now looking to expand into new short-term Insurance product categories, growing its car Insurance Customer base and continuing to expand its team. Naked’s offering has gained traction with tech Savvy young adults who want to be able to do everything on-line. More than 80% of their Customers are aged under 40. These are digital natives who wants a quick and convenient digital experience from getting a quote to signing up to managing their policy and claiming. The use of digital channels helps the company to keep operating costs which enables them to charge low premiums.
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